LinkedIn Sales Navigator
Advantages
- Granular Geolocation Searches
- Boolean searches NOT, OR, AND, “exact match”, (grouping)
Boolean search format
(“president”) NOT (“vice” OR “assistant” OR “interim)
We can use boolean in the Job Title, Company Name and Keywords
Always do a search and refine.
Do a campaign calendar
– Roadmap
– Vision
– Daily action plan
Roadmap
Market research
Optimise profile
Plan messaages
Custom connect request
Connet on LinkedIn
LinkedIn conversation
LinkedIn conversation, endorsements and marketing collateral
CTA
Add to CRM
Sales funnel
Cost per lead
Cost per acquisition
Sales funnel
Connection request
First message
Follow up when no reply
Reply to new messages
Top of month collateral
Strategy review first day of the month